Customers
Stories from the real world: what we built, what worked and what we would do differently. From Danish scale-ups to global banks.

Autorola Group · Voice of Customer
Peter Grøftehauge asked his leadership team one question: Can you tell me if our customers are satisfied? The answer was no. That's how a VoC programme across 3 units and 19 countries began - and after a year of collaboration and strong results, Autorola's owner bought into SurveyGauge.
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FH Group · NPS
Three brands, four webshops and a service business where the recurring revenue lives. FH Group had never measured customer satisfaction across the business - the baseline delivered one comparable picture, an NPS of +37 and a prioritised action plan from day one.
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Vejle Administration · Churn Prevention
When the entire business rests on some 20 client companies, one cancellation is not a percentage - it is an earthquake. How Vejle Administration systematised its entire customer dialogue and caught churn signals before they became cancellations.
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IT-Effect · CSAT
IT-Effect only discovered unhappy customers when they were already heading for the exit. In an industry built on relationships and referrals, consequently, that was a strategic risk they couldn't afford.
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Unioo · CSAT
Unioo serves two wildly different customer groups - volunteer association boards and bank compliance departments. Consequently, standard CX doesn't work when expectations are that different. Here's how we solved it.
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Nordea · NPS
The Nordics' largest bank asked us to measure satisfaction among its highest-revenue clients. However, spanning four countries and four cultures, that requires a fundamentally different approach.
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Société Générale · Voice of Customer
One of the world's largest banks invited thousands of startups to solve their CX challenge in trade finance. Ultimately, SurveyGauge was selected - and went from accelerator to strategic implementation in six months.
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